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Job Summary |
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Director, Media Relations
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POSTED: Nov 03
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| Salary: |
70,000.00 - 85,000.00 |
Location: |
120 Wall Street |
| Employer: |
National Urban League |
Type: |
Full Time - Experienced |
| Category: |
Advertising, Marketing, Public Relations |
Required Education: |
4 Year Degree
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Job Description |
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The National Urban League is seeks a Director, Media Relations in the Marketing & Communications department. The Director, Media Relations promotes awareness of the National Urban League to key constituents and through a wide variety of media channels. Under direction of the Vice President, Marketing & Communications, the Director, Media Relations shapes and executes the organization’s external and internal communications (among 100+ affiliates). S/he undertakes all traditional public relations activities including media relations, publications publicity and special event support. The Director, Media Relations also works very closely and independently with other department leaders.
Essential Functions:
•Responsible for increasing the organization’s influence with and visibility in the print, radio, TV, web-based news media outlets. •Develops and pitches stories to national and local media; organizes news conferences and appearances; coordinates issues management, message development and other communication needs of the organization. •Conducts quick, accurate research into topics on which National Urban League will engage in public discourse. Provides talking points to spokesperson. •Responsible for managing vendors, agencies and freelancers as needed. •Develop press releases, editorials, media alerts and executive statements; •Assist with planning and preparation of the organization's annual report and the State of Black America report; •Assist with the creation of content for the organization’s Urban Influence Magazine. •Clip tracking/acquisition; monitors daily newspapers, magazines, publications. •Strong media relations strategy and management experience, including significant record of accomplishment with major media.
Organizational Relationships:
•Cultivate and manage relationships with reporters, editors, producers, and conduct proactive outreach to the national and special interest press in Washington, D.C. •Coordinates planning of media events with external partners and with other departments within the National Urban League headquarters. •Disseminates information and materials to affiliates as needed.
| NOTES: |
Local Residents Preferred (No Relo)
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Requirements |
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Education:
•Bachelors Degree in Journalism, Communication or English. Masters Degree in Journalism a plus, or a combination of education & experience.
Experience:
•Must have 6+ years of experience working with strategic communications, public relations practices and procedures. Corporate, agency or government, non-profit or public affairs communications experience strongly preferred. •Must have 3+ years experience managing video production projects.
Skills & Knowledge:
•Must have strong writing and editing skills. •Must have solid time management skills and the ability to manage multiple projects in a fast-paced deadline driven environment. •Must have solid news judgment and the ability to contribute to strategic thinking as well as the development and execution of PR programs. • Must possess a highly developed sense of judgment, diplomacy, and be able to function independently as well as part of a team. •Must have a thorough knowledge of Microsoft Office, Outlook and Internet Explorer. Moreover, s/he must be able to use and manage software employed for mass-distribution of E-newsletters and press releases. •Some travel required.
To apply submit cover letter & resume to Human Resources Department, National Urban League, 120 Wall Street, New York, NY 10005 or e-mail recruitment@nul.org.
Deadline to apply: November 12, 2009
The National Urban League is an Equal Opportunity Employer
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